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Two billion ads.
What we saw in GE2024.
Jul 15
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Two billion ads.
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Standing for attention: minor parties in the spotlight
Clarity of thought in digital campaigning reveals likely winners and losers
Jul 3
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Standing for attention: minor parties in the spotlight
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June 2024
Not winning here, there or anywhere
The Tory paid digital campaign is losing to Labour in every possible way.
Jun 25
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Not winning here, there or anywhere
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The Tory Digital Strategy: Going, going, gone?
The party's approach to digital looks cooked. What's next?
Jun 7
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The Tory Digital Strategy: Going, going, gone?
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May 2024
How it started and how it's going
The first 24 hours of the '24 election.
May 23
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How it started and how it's going
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March 2024
Who's targeting May?
The window for an early election is closing. Do the parties' ads tell us whether it's likely to happen?
Mar 4
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Who's targeting May?
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February 2024
The Academics Issue
What do Professors of politics want to learn about the election in 2024?
Feb 14
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The Academics Issue
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January 2024
What did Rishi Sunak spend £42,093 on for Christmas?
A lot of Facebook is ads is what. But what do they mean?
Jan 3
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What did Rishi Sunak spend £42,093 on for Christmas?
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November 2023
GE2024 is going to be a *really* digital election.
The new election spending limits will mean ads. Lots of ads.
Nov 26, 2023
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GE2024 is going to be a *really* digital election.
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October 2023
Can we protect elections from artificial intelligence?
Of course we can, but we should focus on elections, not AI.
Oct 27, 2023
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Can we protect elections from artificial intelligence?
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It's by-election season
The SNP are back and the Tories are replaying Uxbridge (but are they missing a trick?).
Oct 5, 2023
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It's by-election season
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September 2023
Interview: Craig Elder
Can the Tories squeak a win in 2024 by copying what they did in 2015?
Sep 12, 2023
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Interview: Craig Elder
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